In the world of business, reputation is akin to trust: it arrives gradually, often sneaking in on foot, but it has the tendency to depart suddenly, galloping away like a horse. Building a solid reputation is a matter of consistently making the right choices and demonstrating integrity and responsibility over the long term. It’s essential to ensure that your organization not only maintains a leading position but also remains aligned with the expectations of the outside world. To achieve this, strategies to firmly grasp and manage your organization’s reputation should be a priority. Measuring and enhancing your reputation is equally crucial in this ever-evolving landscape, ensuring that your organization stands out and thrives.

Reputation is a complex concept, involving tangible and intangible factors. To manage it effectively, you must first make it tangible by identifying measurable attributes. Then, focus on executing actions in line with your values and communicating them transparently. These two facets are crucial in understanding and shaping your organization’s reputation.

Why Kremer & Company

Collaboratively, we construct an innovative outside-in reputation model, a dynamic framework that empowers you to not only maintain a prominent reputation but also swiftly adapt and respond to challenges, safeguarding a steadfast image in a fast-paced world.

Our approach is grounded in established models, providing you with a comprehensive understanding of the critical factors that steer your reputation’s dynamics. We delve deep into the intricate interplay between these factors, recognizing the synergy between them. By doing so, we identify the precise performance indicators that should be meticulously measured to gauge your organization’s reputation health, ensuring a proactive approach to reputation management.

Through our advanced reputation model, we meticulously unravel the organization’s position within its ecosystem, providing invaluable insights. Our approach grants organizations the opportunity to gain a profound understanding of how they are perceived by the external world and, more importantly, equips them with the knowledge and tools to respond strategically and adapt effectively to these perceptions.

This clarity not only helps organizations navigate their place within the broader context but also empowers them to proactively shape their external image, fostering a more dynamic and responsive engagement with the ever-evolving external landscape.

Themes we address
Stakeholder management | ESG | Purpose & strategy

Our clients

We take great pride in our collaboration with a diverse array of remarkable clients, ranging from medium-sized enterprises to Fortune 500 corporations, both in the Netherlands and across Europe. These esteemed brands place their trust in our services:

Any questions?


    Our expertise, your prosperity

    Kremer & Company is a consulting firm committed to formulating and implementing stakeholder strategies. Our core mission is to empower leaders in amplifying their organizational impact. By leveraging their connections within society, we aid in the development and successful execution of strategies that actively engage both internal and external stakeholders to their maximum potential.